The very first step in proper forum marketing is finding the right forum to join in the first place. You may already know of some good ones, but if you haven’t found some it’s very easy to do. Simply type “your niche forum” into Google or another search engine. The results that appear should point you to some great options.
Examples:
“gardening forum”
“skin care message board”
“pet community”
Now, it should be said that not all of the forums that appear in the results are going to be worthwhile. Some of them are pretty dead and don’t get a lot of traffic. You want to find a very active forum with many members and many new posts every day in order to have the best results.
You should also read the forum rules and start browsing some posts to get a feel for things before you join and spend a lot of time. You are, of course, going to want to be able to put your website in your signature file and have a certain amount of freedom in your posts. That doesn’t mean you are planning to spam the forum, but you’re not going to get any visitors to your site if you are unable to display your link.
